Lead scoring lets you put a number to lead engagement. Update scores based on calls, email engagement, and site activity, so you always know which leads are ready to talk to your team.
No more clicking around endlessly to create new deals. Have ActiveCampaign create deals when leads take certain actions—like submitting a form, downloading a lead magnet, or requesting a demo.
Your salespeople focus on hot leads. But you don’t want to let other leads disappear. Use triggered outreach to nurture leads until they’re ready to get on a sales call.
Tell your salespeople when their leads take action. If a lead browses specific pages or puts in a pricing request, send an automatic notification so that your salesperson can follow up directly.
Manage your sales team with task assignment. Assign tasks to each member of your sales team based on what happens to their leads. Make sure everyone is always on the same page.
Keep all of your contact information in a single platform. Check deal history from a mobile app, work out of your personal email account, and automatically update contact details as a deal moves forward.